MARKETING CAMPAIGNS FROM HYPHENS
Building unique solution for showbiz aspirants
“Bollywood Ka LinkedIn” digital campaign
Introduction
Flixmates is a professional network, a job portal and a marketing platform for Media, Entertainment and Creative industry. They wanted to become a one-stop solution for building portfolio, posting & finding projects .
Challenge
The creative industry is a closed-circuit community and for a newcomer it’s hard to find a good project. At the same time, it’s challenging for directors to hire new talent. Flixmates wanted to address this issue by creating an organised platform for talent and talent seekers to network and collaborate.
Client
Solution
- Logo Design: We created a logo that represented the thought and identity of the brand with a tagline that resonates with the local crowd.
- Flixmates Moodboard: We created mini blogs for the portal which allowed actors, writers, videographers, and other creative talents to get detailed tips and audition announcements and encouraged them to create their own portfolios. We ensured that the content had a friendly tone and was easy to understand so that the user got through all the steps without any hassle.
- Digital Marketing: We launched the “Bollywood Ka LinkedIn” digital campaign which gave over 100 aspirants the opportunity to get their professional photoshoots for their work portfolio done if they registered via the Flixmates website which allowed them to increase their website traction.
We created a logo that represented the thought and identity of the brand with a tagline that resonates with the local crowd.
We created mini blogs for the portal which allowed actors, writers, videographers, and other creative talents to get detailed tips and audition announcements and encouraged them to create their own portfolios. We ensured that the content had a friendly tone and was easy to understand so that the user got through all the steps without any hassle.
We launched the “Bollywood Ka LinkedIn” digital campaign which gave over 100 aspirants the opportunity to get their professional photoshoots for their work portfolio done if they registered via the Flixmates website which allowed them to increase their website traction.